Content Marketing Consultant
Content marketing is like renewable energy.
♻️ "Think of content marketing like solar power. The sunshine is organic traffic, the solar panels are your content, and the electricity generated is the conversions.” - Meelad Mashaw
My name is Meelad and I’ve used inbound marketing strategies like content marketing and SEO (search engine optimization) to grow my blog’s audience to tens of thousands of readers and a steady passive income, all in one year.
After realizing my passion for content marketing and SEO, and securing a long term contract, I decided to leave my tech industry career to become a full time content marketing consultant and content creator.
Content Marketing Consulting
Content marketing is widely regarded as a great long-term investment for any business. If you'd like help crafting the perfect content strategy and optimizing your existing content, then I'd like to work with you.
As your strategic advisor, I’ll build you the foundation and framework necessary to run successful content marketing campaigns.
If you’d like to learn how to leverage inbound marketing to have an unlimited supply of incoming leads and sales, send me a message and I'll be in touch.
Fine-tuned Strategy 🔧
Content strategy calibrated to engage your target audience, convert them into customers, and exceed your goals
High-Octane Content 🏎
Beautiful content that ranks well in Google with high click-through rates and above average conversion-rates
Start To Finish 🏁
Whether your project is big or small, my services are adaptable to your needs
Case Study: Search Engine Optimization (SEO)
It’s not just about creating new content. I like to make sure all the content you already have is optimized first.
In the screenshot above you can see that after optimizing one of my client’s highest-earning pages, the traffic of that page quadrupled! And that’s only one page. I’ve SEO optimized dozens of their highest value pages so far and can do the same for you. Reference and additional case studies available.
✅ Ready for great results?
Contact me for A Free Assessment
You can call me at 408-800-7418 or send me a message here:
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Why Hire A Content Consultant
Executing an effective content marketing strategy is not that simple.
Conversion rates vary between businesses and industries but 2-5% is the average conversion rate across many internet marketing campaigns.
So for every 100 people that reach a landing page, 2-5 will convert. Without the right strategy in place, conversion rates could be even lower than that.
I've noticed a lot of content online is on topics that are too broad and many articles are not keyword, SEO, user experience, or conversion-rate optimized. There's trial and error involved in the content creation process and it takes time to learn what works and what doesn't.
As your content consultant, I accelerate the time it takes for you to get successful content campaigns up and running. I’ll save you time and money while increasing your bottom line.
What’s content marketing?
There’s organic (search engine) traffic actively searching online for products and services in every market. All of that organic traffic is going to go somewhere; if you don't take advantage of it, then your competitors will, or they probably already are.
You can take advantage of organic traffic by using content marketing, which means you’re leveraging multi-media content to capture and engage the organic traffic of your market with the purpose of leading them towards a sale, conversion, or goal.
How It Works
To understand why content marketing is important, let's first review how a marketing funnel works.
A marketing funnel visualizes the path a customer takes when taking an action, like purchasing a product.
A customer can be anywhere in the funnel at a given time. They might not even be aware that they need what you're selling. Seeing your content can put them in the awareness stage.
Or they are already aware, interested, and ready to buy. The decision stage is when they’re comparing the different options like competitor products.
The “action” is the ultimate goal for the user. Whether it’s them purchasing a physical or digital product, or getting them to sign up for a newsletter, they’re going to go down this funnel.
If you're selling a unique product, you want to create broader content that catches people’s attention at the top of the funnel and leads them down from there.
If you have an in-demand product with lots of competitors, you want to differentiate yourself with content that clearly explains your value propositions and uses targeted keywords and SEO tactics to capture people lower in the funnel.
Content Marketing Vs. Traditional Marketing
Content marketing and SEO are just a couple methods of inbound marketing and they’re both one of the most important customer acquisition channels for many of the top companies.
Content marketing works because when you provide lots of value and entertainment to someone for free, it helps build a relationship with them that traditional advertising does not.
Most people are blind to direct ads these days. When a potential customer goes out of their way to read and engage with content, they feel more like friends with the brand, trust the brand, and are more inclined to make a purchase from that brand when they’re ready.
There's other ways to reach customers such as with paid advertising, but with a successful content marketing campaign you will increase free organic traffic to your website and inbound leads and sales will follow naturally.
Imagine reducing or eliminating your spend on PPC. It'd be pretty nice, right?
For example, you probably already noticed, but inbound marketing is actually the strategy I'm using on this page you're reading right now.
If you're visiting from google, then you might have landed here because you searched for a keyword like content marketing consultant or content strategy consultant.
I choose keywords like these because it shows that the person searching has buyer's intent, which means they might be low in the sales funnel and more likely to hire a freelance content marketer like me.
About Meelad Mashaw
I’m a content creator and content marketer consultant with digital marketing experience at high-growth startups.
I focus on achieving measurable results such as improving keyword rankings, impressions, visitors, and revenue.
I place a special emphasis on increasing click through rate and conversion rate by using high-quality, engaging, and compelling content that targets the correct keywords and audience.
Specialties & Services
Multi-media Content Creation
Content Marketing Strategy
Website SEO Optimization
Youtube SEO Optimization
Data Analysis & Audits
Existing Content Optimization
Amazon Affiliate Optimization
Inbound Marketing Strategy
Conversion Rate Optimization
E-commerce & Dropshipping
Managing Content Management Systems like Wordpress, Squarespace, & Shopify
Technical Software/Plug-in Implementations & Troubleshooting
& much more